PROJECT DESCRIPTION
- Industry: Transportation and city architecture
- Dates: Nov. 2014 – present
- Location: Moscow, Russia
Objective
Successfully enter to the Russian market and obtain a first real contract there
Methods used
- Secondary research (gathering adequate and reliable information; developing understanding and insight into new markets, identify entry points and prioritize target niches)
- Organization of all necessary activities (meetings points, presentations, etc)
- Support throughout all the projects (translations, follow up, etc)
- Performing the fire-tests inthe local laboratory.
Results
Prospective clients/industry leaders are aware of the product and interested in further collaboration. The next meeting is scheduled in summer 2016 with the objective to discuss the pilot project.